Chanel- Beyond the Moment
Project Type - 3D Commercial Key Visuals
Role - Responsible for full 3D development including product modeling, shader and material creation, lighting design, rendering, animation, and final visual composition.
Visual Direction - The Blue version was crafted to evoke a strong, deep, masculine luxury mood, while the Pink version was designed to express a softer, elegant, feminine sense of luxury. The environment incorporates space-inspired lighting and a minimal composition to preserve a refined, premium aesthetic aligned with the visual language of CHANEL, ensuring sophistication, balance, and brand consistency throughout.
Real-World Application
The visual system is applied across outdoor and print environments to showcase campaign scale and contextual presence.
Mockups adapted for presentation purposes only.
